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Best customers : demographics of consumer demand
This source examines spending patterns by the demographic characteristics of households. It analyzes spending on more than 300 products and services by age of householder, household income, household type, race and Hispanic origin of householder, region of residence, and educational attainment of householder. The source identifies which household spend the most on a product or service and which control the largest share of spending.
HC79.C6R87 [location: General Reference shelves]
Format(s):
Statistical Resources