Merchandising and Hospitality Management
Introduction
What is Merchandising and Hospitality Management ?
These fields brings the business to the customer. While marketing brings the customer to the business, merchandising bring the business to the consumer. Read a brief article on Retailing from Britannica Online.
The hospitality industry, broadly speaking, is part of the leisure industry which includes the lodging and foodservice industries. Hospitality management is the study of the travel and tourism industry.
Combined, the coverage of these disciplines is VAST. The Propaedia volume of the 2007 Encyclopedia Britannica shows that Merchandising and Hospitality Management includes such major manufacturing industries as the clothing and footwear industry and the furniture industry, major fabrication industries such as the fur industry, floor-covering industry, the textile industry, major service industries such as the hotel and motel industry, restaurants, foodservice, and the merchandising and marketing of consumer goods which includes retailing and electronic merchanising.
What is the purpose of the Merchandising and Hospitality Management Subject Guide?
This subject guide is intended to consolidate and organize the research sources related to the study of Merchandising and Hospitality Management.