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Marketing and Advertising

Marketing Plans

Books on market segmentation, attitude research, focus groups, business demography, consumer behavior, marketing scales.

Click the following link to find books on marketing plans listed in the UNT Libraries' Online Catalog

This page is maintained by Jeffrey Levy last modified Tuesday, March 15, 2011. 05:45 PM
Contributors: Created by Jeffrey Levy (2009)
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Jeffrey Levy

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