Tech Talks Presentation by William Hicks, October 3, 2007
Your users search Google. There is nothing you can do to stop it. So why not make a Google search engine yourself? You really don't need $1Gazillion. Google gives you the tools, today, to create your own personalized/customized/targeted search engine that can be of use to your specific user population. No coding required unless you want it to perform some advanced shenanigans.
About the Author: Librarian William Hicks is the technology coordinator for the UNT Libraries' Multimedia Development Lab.